Sales & Marketing

Careers in Sales & Marketing

When you want to buy, use or consume a product or service, someone in the sales and marketing industry likely sold it to you or put it on your radar. From entry-level positions like retail salesperson, to jobs that require more experience and training, like sales manager, include marketing manager, insurance sales agent, sales representative, real estate agent and telemarketer

Sales & Marketing Requirements

Do the following:

(a) Explain the responsibilities of a salesperson and how a salesperson serves customers and helps stimulate the economy.
(b) Explain the differences between a business-to-business salesperson and a consumer salesperson.

2.Explain why it is important for a salesperson to do the following:

(a) Research the market to be sure the product or service meets the needs of customers.
(b) Learn all about the product or service to be sold.
(c) If possible, visit the location where the product is built and learn how it is constructed. If a service is being sold, learn about the benefits of the service to the customer.
(d) Follow up with customers after their purchase to confirm their satisfaction and discuss their concerns about the product or service.

  1. Write and present a sales plan for a product or service and a sales territory assigned by your counselor.
  2. Make a sales presentation of a product or service assigned by your counselor.
  1. Do ONE of the following:
(a) Interview a salesperson and learn the following:

(1) What made the person choose sales as a profession?
(2) What are the most important things to remember when talking to customers?
(3) How is the product or service sold?
(4) Include your own questions.
(b) Interview a retail store owner and learn the following:

(1) How often is the owner approached by a sales representative?
(2) What good traits should a sales representative have? What habits should the sales representative avoid?
(3) What does the owner consider when deciding whether to establish an account with a sales representative?
(4) Include at least two of your own questions.
  1. Investigate and report on career opportunities in marketing, then do the following:
(a) Prepare your Resume using Naviance to list your possible job qualifications and experience.
(b) Discuss with your counselor what education, experience, or training you should obtain so you are prepared to serve in a  marketingposition.